To help raise awareness about the impact of food insecurity and what Hannaford Supermarkets is doing to address it, MMB created a campaign using simple, everyday life moments to convey how much more daunting they can be “When you’re hungry.” Each concept then shows how the Hannaford Helps Fight Hunger program partners with local food pantries to provide up to 100 meals for every donation card purchased.
This professional campaign titled 'Hannaford Helps Fight Hunger' was published in United States in October, 2023. It was created for the brand: Hannaford, by ad agency: MMB. This Content, Direct, and Film media campaign is related to the Food and Retail Services industries and contains 1 media asset. It was submitted about 1 hour ago by Executive Creative Director: David C Register of MMB.
Founders: Fred Bertino, Jamie Mambro
Executive Creative Director: David Register
Creative Directors: Neal Hughlett, Mike Shaughnessy
Associate Creative Director: Brian Ratner
Producer: Jamie P. Mambro