Find the difference that matches you with eBay

Agency: Artefact3000


After winning back the hearts of the French people with its previous campaign, eBay celebrates its unique inventory of 1.9 billion items. Thanks to eBay, you can finally get your hands on the object of your dreams. An extraordinary opportunity to assert your identity.

In this new campaign created with Artefact 3000, the original e-commerce platform reminds us that buying a second-hand item not only aligns with responsible consumption but also represents the possibility of finding a one-of-a-kind item that truly matches our personality. It's an item that fits into current trends and provides the opportunity to be yourself and stand out with an exceptional piece.

This universal desire to find items that reflect our own identity is at the core of the campaign, which kicks off on September 18th on TV, in cinemas, on billboards, and online. In the film directed by Côme Ferré (Wanda), the audience follows a young woman's relentless quest to find a rather unique mirror. This search for the ultimate item leads to many disappointments until eBay emerges as the obvious choice to find the mirror that suits her. This message is also conveyed through print and digital assets that hint at the almost infinite inventory available on the app and website. Whether it's a Scandinavian designer chair, a vintage Italian lamp, or a 70s armchair, everyone is sure to find the difference that resonates with them.

This professional campaign titled 'Find the difference that matches you with eBay' was published in France in September, 2023. It was created for the brand: ebay, by ad agency: Artefact3000. This Film medium campaign is related to the Retail Services industry and contains 1 media asset. It was submitted 14 days ago.


Agency: Artefact 3000
​Creative lead: Charles-Antoine De Sousa / Charles Pivot
​Copywriter: Elie Souffan
​Art director: Steven Poindron
​Strategic planners: Jean Allary / Luca Turpin
​Account team: Leïla Achour / Louis Perrot / Dorian Libet Descorne
​Brand team: Ségolène de Noray / Alice Truong / Fabian Sautier
​TV producer: Isabelle Ménard
​Director: Côme Ferré
​Production: Wanda
​Sound: Schmooze
​Formats: vidéos (30 secondes, 20 secondes, 15 secondes, 6 secondes), bannières animées et statiques, grand format affichage
​Date: à partir du 18 septembre ​
​Media: Cinema, TV, OOH, digital (YouTube, Meta, Pinterest)

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